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Kniha: CI.CZ 1990 2007 /anglicky/ Corporate Identity in the Czech Republic! - Michal Richtr; Alan Záruba

CI.CZ 1990 2007 /anglicky/    Corporate Identity in the Czech Republic!
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Kniha: CI.CZ 1990 2007 /anglicky/ Corporate Identity in the Czech Republic!
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The publication CI.CZ 1990 2007: Corporate Identity in the Czech Republic is intended to acquaint professionals and the general public with a selection of the best in Czech corporate design from the ... (celý popis)
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Specifikace
Nakladatelství: CI.CZ
Médium / forma: Tištěná kniha
Rok vydání: 05.12.2008
Počet stran: 234
Rozměr: 25 cm
Úprava: barev. ilustrace
Jazyk: anglicky
Téma: firemní design, corporate design
ISBN: 9788025418369
EAN: 9788025418369
Popis

The publication CI.CZ 1990 2007: Corporate Identity in the Czech Republic is intended to acquaint professionals and the general public with a selection of the best in Czech corporate design from the first year after the Velvet Revolution to the present.
The editors/co authors, Michal Richtr and Alan Záruba, have endeavoured to compile a selection of 38 projects, which have for various reasons set a standard in the field. Apart from corporate style projects for large Czech companies, banks and other financial institutions with international operations, the publication includes visual presentation projects for smaller businesses, non profit organizations, institutions professionally involved in the arts and education, and NGOs, as well as cities and regions of the Czech Republic.
The projects are introduced with an article about the history of corporate design in the Czechoslovakia and, later, the Czech Republic and an article describing in detail the methods used by experts in the creation and development of corporate visual style in the Czech Republic. The volume also includes biographical sketches of individual designers and a glossary of some of the more frequently used terms.
CI.CZ 1990 2007 is the first publication about Czech corporate design presented by people professionally involved in the field. (corporate identity in the Czech Republic)

Předmětná hesla
* 1990-2007
Grafický design -- Česko -- 1990-2010
Průmyslový design -- Česko -- 1990-2010
Identita organizace -- Česko -- 1990-2010
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