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Kniha: Alex Steinweiss, The Inventor of the Modern Album Cover -- limitovaná edice – Reagan Kevin; Heller Steven; Steinweiss Alex

Alex Steinweiss, The Inventor of the Modern Album Cover -- limitovaná edice

Kniha: Alex Steinweiss, The Inventor of the Modern Album Cover
Autor: Reagan Kevin; Heller Steven; Steinweiss Alex
Podtitul: limitovaná edice

Alex Steinweiss invented the album cover as we know it, and created a new graphic art form. In 1940, as Columbia Records’ young new art director, he pitched an idea: Why not replace the standard ... (celý popis)
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Specifikace
Médium / forma: Tištěná kniha
Počet stran: 422
Rozměr: 39,6 x 33 cm
Edice: Limitované edice
Jazyk: vícejazyčné vydání, anglicky, německy, francouzsky
Vazba: tvrdá s púzdrom
EAN: 9783836501927
Popis

Alex Steinweiss invented the album cover as we know it, and created a new graphic art form. In 1940, as Columbia Records’ young new art director, he pitched an idea: Why not replace the standard plain brown wrapper with an eye-catching illustration? The company took a chance, and within months its record sales increased by over 800 per cent. His covers for Columbia—combining bold typography with modern, elegant illustrations—took the industry by storm and revolutionized the way records were sold. Over three decades, Steinweiss made thousands of original artworks for classical, jazz, and popular record covers for Columbia, Decca, London, and Everest; as well as logos, labels, advertising material, even his own typeface, the Steinweiss Scrawl. He launched the golden age of album cover design and influenced generations of designers to follow. Less well known—but included here—are his posters for the U.S. Navy; packaging and label design for liquor companies; film title sequences; as well as his fine art. Includes an essay by design historian Steven Heller; Steinweiss’ personal recollections from an epic career; and extensive ephemera from the Steinweiss archive, most of it never before published.

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